Like I said there are much geekier aspects of on-page optimization which includes things like which type of site structures to use, frames, types of scripts etc. However, with the advancement of template driven and WYSIWYG* sites, many of these aspects are already pre-coded for optimization or ease of readability for those Search Engines out there doing their creeping and crawling thing...also known as indexing.
The biggest advantage of outsourcing your SEO needs to an agency is that you get the expertise of an entire team of SEO experts who will work on your
website. Since, it is a team that only works on SEO projects, they will be up to date with the latest trends in business and hence you do not have to spend time or money in getting yourself familiar with these trends. The team will create SEO strategies for your business keeping these trends in mind.
You should take some time to give your title a lot of thought, your meta-title is the most important on page SEO factor for the search engines. If you are writing your titles to capture your readers eye and draw them in you are going about this the wrong way. Your focus should be more about telling the search engines what your content is about rather than trying to pull your readers in. Your meta- title is where you should focus on the search engines and not the readers.
SEO news Your search engine strategy must begin with links and headers that are typed into search engines. You should join Google AdWords to get an idea on what terms are searched the most in your industry. A correct SEO strategy begins with building your site naturally. Everything else that is available to you will become easier. Affiliates will come to you as your page rises. You will get link and partnership offers as your search engine ranking improves. They will come to you or at least when you go to other sites, you can show them your high ranked website.
Most marketers aren't spending money to send traffic to their Facebook. The larger majority send paid traffic to their website. Think about it, why would I want to pay to send traffic to my Facebook profile where there are several chances for the visitor to leave my profile and not convert into a lead? Facebook is an easily distracted environment. Your website is engaging and focuses on one thing: your niche. No random IM requests,
Pinterest no Farmville to take care of, no "which celebrity do I resemble?" quizzes. Having a website with keyword rich, optimized content is required if you want to maximize your return on
investment.
There would be no online business owner that would not want to have more and more traffic to his/her website. This has lead to the SEO tips becoming extremely popular. Using the various SEO tips you can actually bring your website to top rankings in many of the popular search engine listings. When your websites is listed in top of the search engine rankings you get hits on your websites which results in sales and sales then results in profits.
If you want to succeed online, then don't settle for less. Choose the right SEO strategy. Be consistent in creating value for your visitors and customers, and in sharing that value with diverse online communities. Be consistent in improving the quality of your products/ services. Be consistent in improving usability of website. Be consistent in monitoring results of your efforts periodically.